authentic branding Brand Identity brand storytelling digital marketing E-commerce Marketing Magic Marketing Strategy Podcast Episodes
Turning Health & Wellness into a Thriving Business with Gina Paulhus
What if a single decision could change the course of your business? In this episode [...]
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Sales & Promotions
Egg-citing Easter Promotions: Hatching Ideas for Small Businesses to Grow
As spring blooms and Easter festivities approach, small businesses have a golden opportunity to tap [...]
Continue readingMar
Brand Identity Business Basics Podcast Episodes small business growth Social Media Marketing Social Proof
Freelancers, You’re Not Alone: How Collaboration Sparks Success with Nadia Says
Are you a freelancer struggling to find consistent work, feel isolated, or wonder how to [...]
Continue readingMar
authentic branding brand clarity Brand Identity marketing alignment Podcast Episodes
Dare to be Wickedly Branded with Beverly Cornell
Have you ever felt like your brand doesn’t fully capture your magic? Like you’re hiding [...]
Continue readingMar
authentic branding
Lady Gaga’s “Abracadabra” and the Spellbinding Power of Marketing
Picture this: Lady Gaga, draped in a shimmering cloak, standing under a moonlit sky. The [...]
Continue readingMar
Unlocking Success: The Power of Content Pillars for Small Businesses
In today’s digital landscape, creating compelling and consistent content is crucial for small businesses to [...]
May
PR Strategies for Small Business Entrepreneurs with Camile Sardina
In this episode, your host Beverly sits down with Camile Sardina, a seasoned digital nomad, [...]
May
Engagement Over Everything: Building a Community Around Your Brand
In today’s business world, engagement is more than just a buzzword—it’s a crucial strategy for [...]
May
Budget-Friendly Marketing Tips for Small Business Owners!
Effective marketing is essential for small businesses to stand out and attract customers in today’s [...]
May
Memorial Day Marketing Magic: 5 Promotions to Boost Your Small Business
Spring is blooming, and Memorial Day is just around the corner. It’s time to kick [...]
May
From Crisis to Clarity: Entrepreneurship Coaching Success with Chad & Holly Ockstadt
We are thrilled to have Holly and Chad Ockstadt from Quantum Impact join us in [...]
May
Bee Seen: Visibility Marketing Strategies for Small Business
In today’s competitive market, making your small business stand out is key to success. At [...]
May
How to Measure and Analyze Your Digital Marketing Performance
Introduction Imagine this: You’ve just launched a new digital marketing campaign. You’ve spent countless hours [...]
May
Maximizing Profits with Precision: Expert Insights on Google Ads with Cally Pedersen
Google Ads Strategies for Small Business Welcome to another episode of Spark & Ignite Your [...]
May
5 Marketing Practices You Should Stop Doing Right Now
In the dynamic marketing landscape, success often hinges on a delicate balance between innovation and [...]
May
The Ultimate Guide to Social Proof: Building Trust and Boosting Conversions
Consumers are inundated with choices, making it increasingly challenging for businesses to stand out. One [...]
May
Gala Glam: Elevate Your Business with Met Gala-Inspired Promotions
The Met Gala, an annual fundraising gala for the benefit of the Metropolitan Museum of [...]
May
5 Creative Mother’s Day Promotions for Small Businesses
As the buds bloom and the air fills with fresh flowers, it’s time to celebrate [...]
May
Leveraging Nature’s Canvas for Business Success with Lauren Connolly
Welcome to another episode of “Spark & Ignite Your Marketing,” a podcast that fuels the [...]
Apr
Building Strong Community Connections: 5 Innovative Ways for Small Businesses to Engage Locally
In the bustling small business world, success often hinges on more than quality products or [...]
Apr
Humanizing Online Community Engagement: Strategies for Small Business Owners
In today’s digital landscape, small businesses must go beyond mere presence and actively humanize their [...]
Apr
May the 4th Be with You: Galactic Promotions for Your Small Business
Are you ready to celebrate May the 4th in style and boost your small business [...]
Apr
Digital Domination: Navigating Online for Your Business
Welcome to the digital age, where the online landscape is crucial to business success. In [...]
Apr
Saddle Up for Success: Marketing Promotions for the Kentucky Derby
As the iconic Kentucky Derby approaches, businesses nationwide are gearing up to capitalize on the [...]
Apr
Symphony of Entrepreneurship and Live Entertainment with Frank McGlynn
Welcome to another episode of Spark & Ignite Your Marketing, the podcast exploring the innovative [...]
Apr
The Ultimate Guide to Conducting a Social Media Audit: Unlock Your Brand’s Potential
In today’s digital age, social media is the linchpin of effective branding and marketing strategies, [...]
Apr
From the Court to the Market: What Caitlin Clark’s Basketball Play Can Teach Small Businesses
In competitive basketball, players like Caitlin Clark, known for their exceptional skills and strategies on [...]
Apr
The True Value of Partnership: Inside the Costs of Collaborating with a Marketing Agency
Today, we’re taking you behind the scenes to discuss a topic close to our hearts [...]
Apr
Email Marketing Tactics for Service-Based Businesses That Actually Work
Introduction Hey there, fellow business owners! Let’s talk about something that probably frustrates many of [...]
Apr
Tech Pioneers & Global Teams: Redefining Entrepreneurship and Productivity with Ryan Angott
In this episode of “Spark & Ignite Your Marketing” podcast, we delve into the fascinating [...]
Apr
Seeds of Success: Core Strategies for Your Small Business
At BC & Associates Marketing, we believe in the transformative power of a well-crafted marketing [...]
Apr
Mastering Your Marketing Budget: A Blueprint for Small Business Success
Navigating the realm of marketing as a small business owner can often feel like traversing [...]
Apr
Entrepreneurial Resilience Through Business and Civic Leadership with Laura Kropp
In this illuminating episode of “Spark & Ignite Your Marketing,” we delve deep into the [...]
Apr
Shine Bright with Solar Eclipse Promotions: 5 Bold Ideas for Small Businesses
Hey there, stargazers and savvy entrepreneurs! Get ready to witness a celestial spectacle as we [...]
Apr
Marquis Who’s Who Honors Beverly Cornell for Expertise in Marketing
Marquis Who’s Who Honors Beverly Cornell for Expertise in Marketing Beverly Cornell is noted for [...]
Apr
Igniting Leadership: From Google to Empowering Executives with Stacey Kulongowski
In this enlightening episode of “Spark & Ignite Your Marketing,” we have the pleasure of [...]
Apr
Rock Your Small Business with Coachella-Themed Promotions
Coachella isn’t just a music festival; it’s a cultural phenomenon that attracts thousands of music [...]
Apr
Spring Branding Tips for Your Small Business
As the season changes, so does the opportunity for your small business to refresh and [...]
Mar
Social Media: How to Maximize Your Impact on a Budget
Hey there, savvy entrepreneurs! Are you looking to make a big impact on social media [...]
Mar
The Intersections of Entrepreneurship and Zen Spirituality with Marta Dabis
In this enriching episode of Spark & Ignite Your Marketing, we delve into the serene [...]
Mar
How to Leverage Social Media for Small Business Growth
Hey there, fellow entrepreneur! I’m pumped to tell you about a guide I wrote to [...]
Mar
Stepping Beyond: How Successful Entrepreneurs Thrive Outside Their Comfort Zone
In the entrepreneurial journey, the path less traveled often leads to true discovery and success. [...]
Mar
Creating Forever Families: The Journey of Hope, Love, and Entrepreneurship with Rebecca Gruenspan
In this captivating episode of “Spark & Ignite Your Marketing,” we delve into the inspiring [...]
Mar
Slam Dunk Your Sales with March Madness Promotions for Small Businesses
March Madness is more than just a college basketball tournament. It’s a cultural phenomenon that [...]
Mar
The Ultimate Guide to Podcasting: Tools, Tips, and Best Practices for Small Businesses
Are you ready to join the podcasting revolution and take your small business to the [...]
Mar
How to Turn Your Service-Based Business Website into a Lead-Generation Machine
Is your service-based business website not performing as well as you’d like? Are you struggling [...]
Mar
Local SEO Strategies for Service-Based Businesses: Capturing Local Customers
Running a service-based business can often feel like a juggling act, especially when it comes [...]
Mar
An Author’s Entrepreneurial Journey with Kerri Schlottman
The episode begins with an introduction to Kerri Schlotman, an accomplished writer whose latest novel, [...]
Mar
EmpowerHer Journey: Unleashing the Power of Female Entrepreneurship
In celebration of International Women’s Day, we spotlight the incredible journey of women entrepreneurs and [...]
Mar
A Tail Wagging Tale of Passion, Pets, and Prosperity with Tony Caruso
In this riveting episode of “Spark & Ignite Your Marketing,” we dive deep into the [...]
Mar
Harnessing The Adventure Tourism Boom with Scott Brills
In this captivating episode of Spark & Ignite Your Marketing titled: “Unleashing Potential in the [...]
Feb
From Commercial Deals to Musical Heals with Benji Rosenzweig
Welcome to another episode of “Spark & Ignite Your Marketing,” where we dive deep into [...]
Feb
Joyful Journeys: Transforming Lives and Businesses with Katy Bee
Note: As this is a new endeavor, we are still figuring out the tech. Bear [...]
Feb
New Podcast “Spark & Ignite Your Marketing” Launches on February 29th
Beverly Cornell BC & Associates Marketing [email protected] (971) 238-3759 FOR IMMEDIATE RELEASE February 29, 2024 [...]
Feb
How to Excel in Video Marketing: Mastering YouTube and Beyond
Throughout my journey with BC & Associates Marketing, I’ve seen firsthand how video marketing has [...]
Feb
Mastering Small Business Marketing Strategies For Growth
Hey there, fearless entrepreneurs! If you’re steering a small business ship and are ready to [...]
Feb
The Power of Podcasting: Unleashing Your Brand’s Voice in the Digital Realm
Welcome to the dynamic world of podcasting! In this blog post, we’ll embark on an [...]
Feb
Unveiling the Maze: 10 Common Marketing Challenges Faced by Small Businesses
Hey there, entrepreneurs! I’m Beverly, your trusty guide in the marketing jungle for over 25 [...]
Feb
Crafting Your Content Pillars: Essential Marketing Strategies for Authors
Do you love writing stories and dream of becoming a famous author? Do you want [...]
Feb
The Magic of Experiential Marketing for Book Clubs: Why Authors Should Embrace It
In today’s rapidly evolving digital landscape, traditional marketing strategies alone may not be enough to [...]
Feb
The Art of Branding: A Blueprint for Authors to Craft Their Identity
In the competitive landscape of the literary world, branding is more than just a logo [...]
Feb
Email Newsletter List Building Guide For Authors
Building Your Email Newsletter List In addition to your author’s website, an email newsletter is [...]
Feb
Crafting Your Author Website: A Guide to Building an Online Presence that Shines
In today’s digital age, having a professional and captivating author website is essential for connecting [...]
Feb
Customer Experience Is The Battlefield: Why Mapping Your Customer Journey Matters
According to Salesforce, the customer journey has a significant impact on sales. In fact, businesses [...]
Feb
The Power of Storytelling in Marketing Your Service-Based Business
As a service-based business owner, you know how challenging it can be to stand out [...]
Feb
The A-Z of B2C Marketing: Your Ultimate Small Business Marketing Dictionary
Hey there, savvy entrepreneurs! I’m Beverly Cornell, a seasoned marketing maestro with over 25 years [...]
Feb
Super Bowl Commercials Unveiled: How Small Businesses Can Ride the Trend Wave to Market Success
Heads or Tails! As the Super Bowl approaches, the anticipation for the big game isn’t [...]
Feb
Charming the Market: The Coquette Trend & Your Small Business
Hello there, coquette entrepreneurs! If you’ve been watching the latest social media trends, you’ve probably [...]
Feb
Grammy Glam: How Musicians Harness the Power of the Grammys for Marketing Success
As a boutique small business marketing agency dedicated to empowering female entrepreneurs, we understand the [...]
Feb
Celebrating 20 Years of Facebook: The Evolution of Social Media Powerhouse
Can you believe it? Facebook, the social media titan we all know and love (and [...]
Feb
Storytelling: Why It’s So Powerful For Small Business Marketing
Storytelling isn’t just about telling bedtime stories to your kid! It’s a force that can [...]
Feb
Love Your Business: 5 Ways We Help Entrepreneurs
Love is in the air, and at BC & Associates Marketing, a small business marketing [...]
Feb
Leap into Success: How Leap Year Promotions Can Propel Your Business Forward
Are you a small business entrepreneur looking for unique opportunities? If so, then get ready [...]
Jan
Crafting a Unique Brand Story for Your Small Business
In the vast landscape of small business competition, standing out is crucial for success. Your [...]
Jan
Small Business Marketing: Embracing Grit for Success
In small business marketing, success isn’t just about flashy campaigns or big budgets—it’s about grit. [...]
Jan
New Book Release: “Marketing For Entrepreneurs: The Quick Guide to Sparking Your Opportunity and Igniting Your Marketing
Beverly Cornell BC & Associates Marketing [email protected] 971-238-3759 FOR IMMEDIATE RELEASE New Book Release: “Marketing [...]
Jan
Local SEO: Your Small Business’s Guide to New Markets
Entrepreneurs! welcome to the transformative Local SEO (Search Engine Optimization) world. In this journey, we’ll [...]
Jan
Small Business Success: Marketing Resolutions for 2024
Hey there, fellow entrepreneurs! As we dive into a new year, it’s time to revamp [...]
Jan
From Touchdowns to Triumphs: How the Detroit Lions’ Super Bowl Run Sparks Small Business Success
Are you ready for an electrifying touchdown in the world of marketing? As someone who [...]
Jan
Navigating the Complex Landscape: Unraveling the Intricacies of Modern Marketing
In the fast-paced world of marketing, staying ahead of the curve has always been a [...]
Jan
Stanley’s Viral Resurgence: From Simple Tumblers to Social Media Sensation
Have you snagged your Stanley tumblers yet? Because if not, you’re about to dive into [...]
Jan
How to Use Social Media to Grow Your Service-Based Business
As a service-based business owner, you’ve likely experienced the frustration of seeing low engagement on [...]
Jan
Brand Makeover: Transforming Your Image for the New Year
As we approach the new year, it’s the perfect time to take a closer look [...]
Jan
BC & Associates Marketing Helps Small Businesses Spark Your Unique Opportunities & Ignite Your Marketing
In the fast-paced and competitive business world, small enterprises often face the challenge of standing [...]
Jan
Celebrating 18 Years of LinkedIn: A Journey Through Evolution and Marketing Triumphs
As I proudly celebrate my 18th LinkedIn anniversary (I joined 1/4/2006) here at BC & [...]
Jan
Naughty or Nice? The Dos of Small Business Holiday Marketing
The holiday season is a time for joy, love, and giving. It is also a [...]
Dec
SEO Best Practices for Service-Based Businesses: Improve Search Rankings and Increase Organic Traffic
Introduction As a service-based business owner, you know the frustration of pouring time and effort [...]
Dec
Jingle All the Way to Success: Unwrap the Power of Emotional Marketing for Small Businesses
‘Tis the Season for Emotional Marketing Magic The holiday season is upon us, and for [...]
Dec
Baby, It’s Cold Outside: 5 Winter Marketing Tips to Warm Up Your Small Business
As the winter chill sets in, it’s time for small businesses to turn up the [...]
Dec
Making a List and Checking it Twice: Holiday Season Marketing Checklist
The holiday season is not only a time for festive decorations, joyful celebrations, and gift-giving, [...]
Nov
The Psychology of Holiday Marketing: Small Business Insights
The holiday season is just around the corner, and for small business owners, it’s the [...]
Nov
The Thanksgiving Marketing Feast: Expressing Gratitude to Your Customers
In a world where small businesses constantly compete for customers, it’s important to remember the [...]
Nov
Top 10 Common Digital Marketing Mistakes Service-Based Businesses Make and How to Avoid Them
Introduction Running a service-based business is a challenging endeavor. Not only do you need to [...]
Nov
Winter Marketing Trends: The Coming Season for Small Businesses
Hey there, small business owners! As the holiday season approaches, small businesses have a unique [...]
Nov
The Cozy Side of Marketing: Content That Resonates Emotionally
Content marketing goes beyond fun TikTok dancing and witty tweets (or, “X’s” as of late); [...]
Nov
Measuring Warmth: Using Analytics to Track User Engagement.
Hey there, fellow small business owners! I’m thrilled to share some insights with you today [...]
Nov
Spooky Sales: Using Halloween to Boost Your Marketing Efforts
The autumn leaves are falling, the air is crisp, and Halloween is just around the [...]
Oct
Social Media Marketing and Community Engagement Tips For Small Business Owners
As a small business owner, you know the importance of social media marketing. However, simply [...]
Oct
Fall-ing for Your Brand: Building Customer Loyalty in the Season of Change
Fall is a season of transformation, reflection, and renewal. Like the natural world around us, [...]
Oct
Turning Over a New Leaf: 5 Ways To Refresh Your Marketing for Small Business Entrepreneurs This Fall
As the fall season approaches, it’s time for small business entrepreneurs to start thinking [...]
Oct
Casting Spells with Influencer Marketing for Small Business
As the leaves fall and Halloween approaches, now is the perfect time to discover how [...]
Oct
Creative October Marketing Ideas for Small Businesses
October is the perfect month for businesses to get creative with their marketing efforts. With [...]
Oct
How to Create an Effective Digital Marketing Strategy for Service-Based Businesses
Introduction Are you tired of your service-based business getting lost in the vast sea of [...]
Oct
The Ultimate Guide to Building a Strong Service-Based Brand
Introduction Struggling to establish a clear and consistent brand identity? Do you feel like your [...]
Sep
Back to School: The ABCs of Small Business Marketing
Since we’re in the back to school spirit, small businesses can take advantage of the [...]
Sep
