Category Archives: Content Marketing Strategy
Develop a content marketing plan that builds authority and drives engagement across platforms.
Clarity (Awaken) Marketing Content Mindset & Confidence (Momentum Magic)
When Branding Becomes a Mask (And Why It’s Burning Women Out)
Branding can quietly turn into a mask. Not because women are being fake. Not because [...]
Continue readingJan
Marketing Content
The Year of Sacred No, And the Brand Magic Hidden Inside It
The Year of Sacred No Unpopular opinion: I don’t need a Yes Year. I need [...]
Continue readingJan
Brand Activation (Activate) Systems & Support (Automate) Visibility & Content Strategy (Amplify)
Google Business Profile: The Definitive Guide to Local Visibility That Actually Converts
What it is, why it matters, and how to use it without losing your mind [...]
Continue readingJan
Clarity (Awaken)
The Vanishing Finish Line: Why New Year Goals Keep Moving (and How to Finally Let Them End)
The Quiet Tension That Shows Up Every January Every January, the same quiet tension arrives. [...]
Continue readingJan
Brand Purpose & Why Brand Voice & Storytelling Marketing Content
Why This, Why Us, Why Now: Branding Without Burnout
There was a long stretch of my career where everything looked successful from the outside.The [...]
Continue readingDec
Simplify Your Marketing: Spells for Effortless and Aligned Growth
Why Does Marketing Feel So Overwhelming? For many entrepreneurs, marketing feels like an endless buffet [...]
Nov
The Upside Down Gatorade: How to Flip Your Business Back Into Alignment
The Upside Down Gatorade: When Your Business Feels Like a Stranger Version of Itself When [...]
Nov
The Brand Odyssey: Three Paths to 2026 (and What Happens If You Stay the Same)
December 2025: you’re staring at the last few days of the year, laptop glowing, coffee [...]
Nov
Do We Offer Ongoing Marketing Support After Branding?
Yes, and not just “support.”We offer momentum. Because once your brand is built, the real [...]
Nov
Be the Villain: Authentic Visibility Without the Filter | Jennifer Johnson
Welcome to Wickedly Branded: Marketing, Magic, and The Messy Middle, the podcast where real conversations [...]
Nov
Magical Truths Every Coach and Consultant Needs to Hear About Branding and Marketing
Harsh Truths Every Coach and Consultant Needs to Hear About Branding and Marketing Let’s get [...]
Nov
Stop Building a 6.7 Brand: Why “Fine” Isn’t Enough in 2025
Stop Building a 6.7 Brand: Why “Good Enough” Won’t Get You Remembered Lately, there’s a [...]
Oct
The Life of a Showgirl: What 18 Years of Dance Taught Me About Branding and Business
What 18 Years of Dance Taught Me About Branding and Business Before I became the [...]
Oct
Creative October Marketing Ideas for Small Businesses
October is the perfect month for businesses to get creative with their marketing efforts. With [...]
Oct
Why Visibility Feels So Scary (And How to Show Up With Confidence)
Why Visibility Feels So Scary (And How to Show Up With Confidence) Do you ever [...]
Sep
What Makes Wickedly Branded Different?
You’ve seen the big-box agencies. The generic templates. The coaches who promise “10x results in [...]
Sep
What Is the Brand Blaze? Keep Your Marketing Momentum Going
What Is the Brand Blaze Partnership? If Brand Spark is your clarity and Brand Ignite [...]
Sep
Branding vs. Marketing: What’s the Difference and Why You Need Both
What’s the Difference Between Branding and Marketing? It’s one of the most common questions we [...]
Aug
Breaking Through the Marketing Fog: How to Overcome the Obstacles Holding Your Business Back
Let’s be honest, marketing challenges can feel like a hot mess. One minute, you’re excited [...]
Jul
I’ve Invested in Branding or Marketing Before, and It Didn’t Work. What Makes This Different?
You’re not alone. So many of our clients come to us carrying the weight of [...]
Jun
What Kind of Content Marketing Do You Help With?
If it’s content that connects, we help with it. At Wickedly Branded™, we believe your [...]
Jun
Awaken Your Brand Magic | Beverly Cornell – Part 3
In the final part of the Awakening Your Brand Magic series, Beverly Cornell walks you through the [...]
Jun
I’m Busy Running My Business. How Much Time Will This Take From Me?
Let’s be honest, you’re already juggling more than most people realize. You’re the CEO, the [...]
May
Humanizing Online Community Engagement: Strategies for Small Business Owners
Showing up isn’t enough. Your audience doesn’t want polished perfection or generic posts. They want [...]
Apr
Egg-citing Easter Promotions: Hatching Ideas for Small Businesses to Grow
As spring blooms and Easter festivities approach, small businesses have a golden opportunity to tap [...]
Mar
Unlocking Success: The Power of Content Pillars for Small Businesses
In today’s digital landscape, creating compelling and consistent content is crucial for small businesses to [...]
Mar
Lady Gaga’s “Abracadabra” and the Spellbinding Power of Marketing
Picture this: Lady Gaga, draped in a shimmering cloak, standing under a moonlit sky. The [...]
Mar
Can We Help Write Website Copy Or Content?
Absolutely, it’s one of our favorite kinds of magic. At Wickedly Branded™, words aren’t just [...]
Mar
Shamrock Your Sales: 10 St. Patrick’s Day Promotion Ideas for Small Businesses
Prepare to paint the town green and celebrate St. Patrick’s Day in style! As small [...]
Feb
Unleash the Fun: 5 Mardi Gras Promotion Ideas for Small Businesses
Hey there, fabulous entrepreneurs! Get ready to unleash the fun and excitement of Mardi Gras! [...]
Feb
Roll Out the Red Carpet: Oscars Promotions for Small Businesses
Lights, camera, action! It’s time to roll out the red carpet and shine like a [...]
Feb
Unveiling the Hidden Gems: The Power of Easter Eggs in Author Marketing
Welcome to the world of Easter eggs in marketing – where hidden gems lie waiting [...]
Feb
What If I Need Tough Love and Not Just Cheerleading?
You’ll get both. Because around here, we believe growth doesn’t happen in the comfort zone, [...]
Feb
What Makes a Brand Actually Stand Out Online Today?
Let’s Be Honest: The Internet Is Loud Everyone is shouting for attention. Scroll through your [...]
Feb
Love is in the Air: Crafting Irresistible Valentine and Love-Themed Promotions for Your Small Business
Valentine’s Day is more than hearts and chocolates; it’s a golden opportunity to infuse some [...]
Feb
Unlocking the Power of Super Bowl Promotions: 5 Dynamic Ideas For Small Businesses
With almost 30 years of experience in the marketing industry, we’ve witnessed firsthand the transformative [...]
Jan
Ignite Your Business in 2025: The Missing Pieces of Your Marketing Strategy
As we step into a new year, there’s an unspoken truth in marketing: It’s not [...]
Jan
Understanding the TikTok Ban: What Small Business Owners Need to Know
In recent months, the TikTok ban has been a hot topic, leaving many small business [...]
Jan
TikTok Uncertainty in 2025: Where Purpose-Driven Businesses Should Focus Their Efforts
TikTok has been the crown jewel of short-form video for years. Still, as the platform [...]
Jan
Can You Help Me Build a Marketing Strategy I Can Actually Stick To?
Absolutely, that’s our specialty. If you’ve ever started the month with a full content plan [...]
Jan
Year-Round Promotion Idea: Unwrap Savings Every Month!
Embrace the spirit of celebration all year long with our Year-Round Promotion Idea! This versatile [...]
Dec
Crafting Your Small Business Marketing Plan: A Comprehensive Guide
In today’s fast-paced market, the importance of a well-structured marketing plan cannot be overstated, especially [...]
Sep
The Difference Between Marketing, Advertising, And Branding: A Guide for Service-Based Small Businesses
As a service-based small business owner, you might often feel overwhelmed by the buzzwords in [...]
Sep
The Ultimate Guide to Marketing Measurement and Analytics for Small Business Owners
Data-driven marketing is essential for small businesses to thrive and succeed. By harnessing the power [...]
Revolutionizing Small Business Marketing with 7 Augmented Reality (AR) Experiences
In today’s fast-paced digital world, staying ahead of the curve is key for small businesses [...]
Aug
Marketing Strategies from Emily in Paris: What Service-Based Small Businesses Can Learn
Running a service-based small business often feels like a whirlwind of tasks and challenges. You’re [...]
Aug
From Real Estate to Martial Arts: Value and Community with Tyler Ross
Tyler James Ross is joining us in this episode of Spark & Ignite Your Marketing. [...]
Jul
Capture Your Summer Spirit: 5 Passport-Themed Promotions for Small Businesses
As the sunny days of summer approach, it’s time for small businesses to tap into [...]
Jul
How Amazon Prime Day Can Teach Service-Based Businesses About Marketing
As a service-based business owner, you’re constantly juggling multiple responsibilities—managing clients, overseeing operations, and, crucially, [...]
Jul
Capture More Clients: 7 Innovative Marketing Tactics for Small Businesses
As the vibrant colors of spring blossom around us, it’s the perfect time for small [...]
Jul
A Comprehensive Guide to Email Marketing For Small Businesses
In today’s digital age, where social media platforms and search engine algorithms dominate the marketing [...]
Jul
Now Hiring: Remote Work From Home Virtual Entry Level Marketing Associate
Ignite Your Marketing Career with Us as a Junior Marketing Associate! Are you a creative, [...]
Jul
How To Understand Customers with Google Analytics for Small Business
For small businesses, understanding your customers is crucial for growth. Acoording to Econsultany, 94% of [...]
Jul
Legal Referral Services: The Unique Approach with Lori Williams
Did you know that 62% of people believe knowing a lawyer personally is the best [...]
Jun
Marketing Lessons from Inside Out 2 for Service-Based Businesses
Embracing Emotions in Marketing Running a service-based business is often an emotional rollercoaster. You pour [...]
Jun
Content Marketing Strategies for Service-Based Businesses: Creating Valuable and Engaging Content
Introduction Imagine this: You’re a small business owner, juggling multiple roles, from managing operations to [...]
Jun
Maximizing Your Content: The Ultimate Guide to Repurposing Strategies for Small Business Owners
Creating high-quality content is essential for small businesses to attract and engage their target audience. [...]
Jun
Embracing Authenticity and Entrepreneurship with Don Mamone
In this inspiring episode of the Spark & Ignite Your Marketing Podcast, Beverly sits down [...]
Jun
How the Bridgerton TV Show Can Inspire Your Small Business Marketing Strategy
If you’re a small business owner, you’ve probably felt the pressure of competing with bigger [...]
Jun
Engagement Over Everything: Building a Community Around Your Brand
In today’s business world, engagement is more than just a buzzword—it’s a crucial strategy for [...]
May
Budget-Friendly Marketing Tips for Small Business Owners!
Effective marketing is essential for small businesses to stand out and attract customers in today’s [...]
May
Bee Seen: Visibility Marketing Strategies for Small Business
In today’s competitive market, making your small business stand out is key to success. At [...]
May
Maximizing Profits with Precision: Expert Insights on Google Ads with Cally Pedersen
Google Ads Strategies for Small Business Welcome to another episode of Spark & Ignite Your [...]
May
The Ultimate Guide to Social Proof: Building Trust and Boosting Conversions
Consumers are inundated with choices, making it increasingly challenging for businesses to stand out. One [...]
May
Gala Glam: Elevate Your Business with Met Gala-Inspired Promotions
The Met Gala, an annual fundraising gala for the benefit of the Metropolitan Museum of [...]
May
May the 4th Be with You: Galactic Promotions for Your Small Business
Are you ready to celebrate May the 4th in style and boost your small business [...]
Apr
Symphony of Entrepreneurship and Live Entertainment with Frank McGlynn
Welcome to another episode of Spark & Ignite Your Marketing, the podcast exploring the innovative [...]
Apr
The Ultimate Guide to Conducting a Social Media Audit: Unlock Your Brand’s Potential
In today’s digital age, social media is the linchpin of effective branding and marketing strategies, [...]
Apr
From the Court to the Market: What Caitlin Clark’s Basketball Play Can Teach Small Businesses
In competitive basketball, players like Caitlin Clark, known for their exceptional skills and strategies on [...]
Apr
The True Value of Partnership: Inside the Costs of Collaborating with a Marketing Agency
Today, we’re taking you behind the scenes to discuss a topic close to our hearts [...]
Apr
Seeds of Success: Core Strategies for Your Small Business
At BC & Associates Marketing, we believe in the transformative power of a well-crafted marketing [...]
Apr
Mastering Your Marketing Budget: A Blueprint for Small Business Success
Navigating the realm of marketing as a small business owner can often feel like traversing [...]
Apr
Rock Your Small Business with Coachella-Themed Promotions
Coachella isn’t just a music festival; it’s a cultural phenomenon that attracts thousands of music [...]
Apr
Social Media: How to Maximize Your Impact on a Budget
Hey there, savvy entrepreneurs! Are you looking to make a big impact on social media [...]
Mar
How to Leverage Social Media for Small Business Growth
Hey there, fellow entrepreneur! I’m pumped to tell you about a guide I wrote to [...]
Mar
Slam Dunk Your Sales with March Madness Promotions for Small Businesses
March Madness is more than just a college basketball tournament. It’s a cultural phenomenon that [...]
Mar
The Ultimate Guide to Podcasting: Tools, Tips, and Best Practices for Small Businesses
Are you ready to join the podcasting revolution and take your small business to the [...]
Mar
From Commercial Deals to Musical Heals with Benji Rosenzweig
Welcome to another episode of “Spark & Ignite Your Marketing,” where we dive deep into [...]
Feb
New Podcast “Spark & Ignite Your Marketing” Launches on February 29th
Beverly Cornell BC & Associates Marketing [email protected] (971) 238-3759 FOR IMMEDIATE RELEASE February 29, 2024 [...]
Feb
How to Excel in Video Marketing: Mastering YouTube and Beyond
Throughout my journey with BC & Associates Marketing, I’ve seen firsthand how video marketing has [...]
Feb
Mastering Small Business Marketing Strategies For Growth
Hey there, fearless entrepreneurs! If you’re steering a small business ship and are ready to [...]
Feb
Unveiling the Maze: 10 Common Marketing Challenges Faced by Small Businesses
Hey there, entrepreneurs! I’m Beverly, your trusty guide in the marketing jungle for over 25 [...]
Feb
Crafting Your Content Pillars: Essential Marketing Strategies for Authors
Do you love writing stories and dream of becoming a famous author? Do you want [...]
Feb
The Magic of Experiential Marketing for Book Clubs: Why Authors Should Embrace It
In today’s rapidly evolving digital landscape, traditional marketing strategies alone may not be enough to [...]
Feb
The A-Z of B2C Marketing: Your Ultimate Small Business Marketing Dictionary
Hey there, savvy entrepreneurs! I’m Beverly Cornell, a seasoned marketing maestro with over 25 years [...]
Feb
Charming the Market: The Coquette Trend & Your Small Business
Hello there, coquette entrepreneurs! If you’ve been watching the latest social media trends, you’ve probably [...]
Feb
Storytelling: Why It’s So Powerful For Small Business Marketing
Storytelling isn’t just about telling bedtime stories to your kid! It’s a force that can [...]
Feb
Love Your Business: 5 Ways We Help Entrepreneurs
Love is in the air, and at BC & Associates Marketing, a small business marketing [...]
Feb
Small Business Marketing: Embracing Grit for Success
In small business marketing, success isn’t just about flashy campaigns or big budgets—it’s about grit. [...]
Jan
New Book Release: “Marketing For Entrepreneurs: The Quick Guide to Sparking Your Opportunity and Igniting Your Marketing
Beverly Cornell BC & Associates Marketing [email protected] 971-238-3759 FOR IMMEDIATE RELEASE New Book Release: “Marketing [...]
Jan
Small Business Success: Marketing Resolutions for 2024
Hey there, fellow entrepreneurs! As we dive into a new year, it’s time to revamp [...]
Jan
From Touchdowns to Triumphs: How the Detroit Lions’ Super Bowl Run Sparks Small Business Success
Are you ready for an electrifying touchdown in the world of marketing? As someone who [...]
Jan
Navigating the Complex Landscape: Unraveling the Intricacies of Modern Marketing
In the fast-paced world of marketing, staying ahead of the curve has always been a [...]
Jan
Stanley’s Viral Resurgence: From Simple Tumblers to Social Media Sensation
Have you snagged your Stanley tumblers yet? Because if not, you’re about to dive into [...]
Jan
How to Use Social Media to Grow Your Service-Based Business
As a service-based business owner, you’ve likely experienced the frustration of seeing low engagement on [...]
Jan
BC & Associates Marketing Helps Small Businesses Spark Your Unique Opportunities & Ignite Your Marketing
In the fast-paced and competitive business world, small enterprises often face the challenge of standing [...]
Jan
Celebrating 18 Years of LinkedIn: A Journey Through Evolution and Marketing Triumphs
As I proudly celebrate my 18th LinkedIn anniversary (I joined 1/4/2006) here at BC & [...]
Jan
Naughty or Nice? The Dos of Small Business Holiday Marketing
The holiday season is a time for joy, love, and giving. It is also a [...]
Dec
SEO Best Practices for Service-Based Businesses: Improve Search Rankings and Increase Organic Traffic
Introduction As a service-based business owner, you know the frustration of pouring time and effort [...]
Dec
Jingle All the Way to Success: Unwrap the Power of Emotional Marketing for Small Businesses
‘Tis the Season for Emotional Marketing Magic The holiday season is upon us, and for [...]
Dec
Baby, It’s Cold Outside: 5 Winter Marketing Tips to Warm Up Your Small Business
As the winter chill sets in, it’s time for small businesses to turn up the [...]
Dec
Making a List and Checking it Twice: Holiday Season Marketing Checklist
The holiday season is not only a time for festive decorations, joyful celebrations, and gift-giving, [...]
Nov
The Psychology of Holiday Marketing: Small Business Insights
The holiday season is just around the corner, and for small business owners, it’s the [...]
Nov
Top 10 Common Digital Marketing Mistakes Service-Based Businesses Make and How to Avoid Them
Introduction Running a service-based business is a challenging endeavor. Not only do you need to [...]
Nov
Winter Marketing Trends: The Coming Season for Small Businesses
Hey there, small business owners! As the holiday season approaches, small businesses have a unique [...]
Nov
