Category Archives: Brand Voice & Storytelling

Develop your brand’s voice and story to connect emotionally and authentically with your audience.

Why This, Why Us, Why Now: Branding Without Burnout

There was a long stretch of my career where everything looked successful from the outside.The [...]

Part 2: Brand Activation That Ignites Momentum | Beverly Cornell

Send us a text Welcome to Wickedly Branded: Marketing, Magic, and The Messy Middle, the [...]

Brand Activation That Ignites Momentum | Beverly Cornell – Part 1

Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I’m [...]

What Really Makes a Brand Stand Out Online (Hint: It’s Not Just a Pretty Logo)

You’ve got a service people need. You care deeply about helping others. You show up [...]

The Power of Connection: How Emotional Moments Build Lasting Impact in Your Business

Imagine your absolute favorite clients coming across your brand and thinking, “Wow, they get me.” [...]

Awaken Your Brand Magic | Beverly Cornell – Part 2

In part two of the Awakening Your Brand Magic mini-series, Beverly Cornell dives into the next step: [...]

How do I define my brand voice and message?

If your brand could talk, what would it sound like?Would it be bold and witty? [...]

Do We Offer Website Design Or Just Marketing?

We do both! And we do them beautifully together. Because your website isn’t just a [...]

What Wicked Can Teach Enchanted Entrepreneurs About Marketing Magic

Let me set the stage: I’ve read the book, devoured every magical page. I’ve seen [...]

Marketing is Everywhere: How to Stand Out by Being Authentically You

As the founder of BC & Associates Marketing, I see marketing in every detail. It’s [...]

The Art of Branding: A Blueprint for Authors to Craft Their Identity

In the competitive landscape of the literary world, branding is more than just a logo [...]

The Power of Storytelling in Marketing Your Service-Based Business

As a service-based business owner, you know how challenging it can be to stand out [...]

Super Bowl Commercials Unveiled: How Small Businesses Can Ride the Trend Wave to Market Success

Heads or Tails! As the Super Bowl approaches, the anticipation for the big game isn’t [...]

Storytelling: Why It’s So Powerful For Small Business Marketing

Storytelling isn’t just about telling bedtime stories to your kid! It’s a force that can [...]

Crafting a Unique Brand Story for Your Small Business

In the vast landscape of small business competition, standing out is crucial for success. Your [...]

Casting Spells with Influencer Marketing for Small Business

As the leaves fall and Halloween approaches, now is the perfect time to discover how [...]

Instagram Highlights And What They Can Do For Your Business

It seems social media is always upgrading itself, and Instagram is no exception to this. [...]

How To Humanize Your Brand In 5 Steps

People want to do business with people. Not Brands! The first step I take with [...]

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